Privacy Notice
Privacy
How Metro Ads collects, uses and protects information about drivers and advertisers
Last updated 1 August 2026
Information we collect
When you sign up as a driver we collect your name, phone number, email address, driving licence number, photos of your national ID, a photo of you, and your payout details. While your screen is switched on, the device reports its position and the adverts it played. Advertisers give us a company name, contact details and their campaign material.
Why we use it
To confirm you are a licensed driver, to run the advert schedule, to prove to advertisers where and when their adverts played, and to pay drivers the right amount. We also use contact details to send service messages about your account.
Who we share it with
Only the Metro Ads team and the payment provider that sends driver payouts. Advertisers receive coverage and play reports made of totals and zones. They never receive a driver name, a photo, an identity document, or a precise route.
How long we keep it
Account and identity records are kept while the account is open. Payment records are kept for as long as Ethiopian tax and accounting rules require. Location pings are summarised into daily totals, and the raw points are cleared once the summary is written.
How we protect it
Traffic between the apps and our servers is encrypted, and the mobile app trusts only our own certificate chain. Identity photos are readable only by approved Metro Ads staff. Sign-in sessions can be revoked at any time, and administrator accounts need a second step at sign-in.
Your rights
You can ask for a copy of everything we hold about you, ask us to correct it, or ask us to close your account. Drivers can do both from the Profile screen in the app. Write to hello@metroads.et for anything else.
Contact
Questions about this page
Write to hello@metroads.et and we will reply.