Put your brand in motion
Metro Ads turns a fleet of LED-screen taxis into a moving billboard that carries your brand across the city, every single day.
Our Mission
Every street is an audience
Metro Ads runs the LED screen network that rides on Addis Ababa taxis. A screen on a roof travels the routes people already take, so a brand reaches the same city on the move rather than waiting on a wall for it to walk past.
Drivers earn from every day the screen stays on, advertisers get a play log with the time and the place, and the city gets advertising that pays the people who carry it.
The technology
The network behind every campaign
LED screens
Bright rooftop and in-cabin displays built for daylight and motion.
GPS tracking
Every taxi reports its position, so you can see where your ad has been.
Cloud CMS
One place to manage what the fleet plays, with every change reviewed first.
Proof of play
Each play logged with time and location for transparent reporting.
How It Works
Digital media that moves with the traffic
- 01
Tell us your goal
Share your brand, the zones you want to reach, your dates and your budget. Whether it is a launch, a promotion or steady awareness, we start from what you want to achieve.
- 02
We plan and price it
We match you to the right package and screens, then give you a clear, itemised cost based on your zones, dates and spot length. No surprises.
- 03
Your ad goes live
We schedule your creative and push it out across the taxi LED network. Your brand starts moving through the city, playing on rooftop and in-cabin screens.
- 04
You see the proof
Follow your campaign with live reporting. Every play is stamped with the time and GPS location, so you know your ad reached the streets you paid for.
“Every taxi on the road is a chance to put your brand in front of the people who matter most.”
Let's put your brand on the road.
Talk to our team about reaching your audience across Addis Ababa.