We move brands through the streets of Addis Ababa.
Metro Ads is a taxi-top digital advertising company on a simple mission: make out-of-home advertising modern, measurable and always on the move.
Advertising that keeps up with the city.
Traditional billboards sit still and wait. We took a different approach: mount bright LED screens on a fleet of taxis and let brands travel with the flow of the city.
The result is out-of-home advertising that reaches people where they already are, on their commute, near the shops and around the places that matter, backed by real data on where and when each ad played.
Moving brands. Connecting people. That is what we do.
Local first
We are built for Addis Ababa. We know its routes, its rush hours and its neighbourhoods, and we put that knowledge to work for every campaign.
Transparent by default
No guesswork. Every play is logged with time and location, so advertisers can see exactly what they paid for.
Technology at the core
A cloud platform connects every screen, so campaigns can be scheduled, updated and measured in real time.
“Every taxi on the road is a chance to put your brand in front of the people who matter most.”
The Metro Ads team
Let's put your brand on the road.
Talk to our team about reaching your audience across Addis Ababa.